Too Faced Cosmetics

Too Faced Cosmetics was created in 1998 by Jerrod Blandino and since then, has been receiving lots of attention for their fun and whimsical products.

I immediately fell in love many years ago with the lip plumper that my friend purchased, the Lip Injection ‘Techno Kiss’ lip plumper. During a trip to Sephora, a friend and I purchased dueling lip plumpers, and I ended up with Philosophy’s ‘Big Mouth’. I like the Lip Injection much better, although the Philosophy lip plumper had a more pleasant vanilla-esque scent.

The Techno Kiss is in a shimmery bronz-ey shade that is universally flattering to many lip tones, whether you have naturally paler lips or darker complected ones. The ingredient responsible for the tingle and plumping appearance is the capsicum fruitescens extract, which is derived from chili peppers. Hence the stinging.

It also has avocado oil and a host of other inert ingredients that also make it very hydrating. The plumping action seems to last about 2-4 hours for me, depending on how exfoliated my lips are and of course, how much product that I can stand to put on. Kidding, as it really isn’t that bad, it’s not the feel the burn of a Lip Venom by Duwop, for example. Feel the burn, baby.

Here’s the swatch of Techno Kiss, for official reference.


So onto the next products that I love from this line.

Although there are many products that purport to do the same thing, which is transform any eyeshadow into a waterproof liner, I believe that Too Faced’s Liquif-Eye is the winner, hands down.


There are many wonderful attributes to this product, including ease of use and superior wear. I have also noticed that a little goes a long way and it will last quite a while. Of course, if you have sensitive eyes, I generally recommend tossing your eye products, save for your eye shadows, within 3-4 months to avoid bacteria buildup and worse.

All you need to do to resurrect those ugly GWP shadows (yes, Elizabeth Arden and Clinique, I’m talking to YOU) is to open your Liquif-Eye and dip the felt tip into the shadow of your choice. I love the tip, as you can make the line as thick or as thin as you need. The product dries fairly quickly, but not so quickly that you can’t fix any boo-boos from shaky and awkward hands. I’ve been doing this for years, but I find that I still have my moments.

In between uses and if you’re changing colors midway, all you need to do is lightly brush off the previous color onto a paper towel. Be gentle to the tip of Liquif-Eye and the shape won’t change at all.

Then recap the Liquif-Eye and it’s as good as new, ready for the next time that you are painting the town red, black and blue.

This product has been such a revelation, as I have been using it since its inception. I find it to be easier to use than Paula Dorf’s Transformer.

For a monochromatic look that I adore, use your darker shadow wet or dry with a normal eyeshadow brush. Then use the same color with the Liquif-Eye as your waterproof liner. Finish the look with mascara and you will look absolutely amazing.

It’s no secret that the official motto of Too Faced Cosmetics is: why be pretty when you can be gorgeous?

This is a very flattering look that keeps things fresh and interesting, especially if you don’t want to commit to multiple colors for a similar effect.

The next product that I will mention is a palette called The Quickie Chronicles. The front is designed to look like a vintage pulp novel, which is very fun and clever. These palettes are also very convenient to slip into all but the smallest clutches and is your on the go solution for color.


I personally find the blushes in the palettes to be of very high quality and depending on the size of the palette, it’s very economical to splurge on all of the highly wearable colors. The pricing ranges from $15-$25, which is sure not to break the bank and makes for a cool conversation piece in the ladies room.

In my clumsy rush, I admit that I’ve dropped my ‘Life of the Party’ palette several times and nothing has broken in it, which is more than I can say for many products.

Sadly, I do believe that these palettes have been discontinued from retail sales, but I know that you can find many of them on eBay for some ridiculously low prices, new and unused. I do believe the last palette that was created was the ‘Hopeless Romantic’ palette. Some of the names of these palettes included Sex Kitten, The Sure Thing, Beach Bunny, Bathing Beauty, Fabulous Flirt, The Party Girl, and many others. They were seasonal and were top notch in terms of color payoff.

I wish that their regular single and duo eye shadows wouldn’t crease and pill on my eyelids. It’s a crime, because the color ‘Neptune’ is a gorgeous and vibrant shimmery aquamarine shade. Then again, I generally have very oily eyelids and hence, use this next product on a daily basis.

Without further adieu, I bring you SHADOW INSURANCE. It retails for $20 US and comes in a squeezable tube that is very convenient. It’s easy to squeeze out just what you need and helps secure your eyeshadows all day or night. I no longer suffer from greasy eyelids when I wear it.


I sell a lot of this product and believe it to be a hygienic and more portable version of Urban Decay’s Eyeshadow Primer Potion, which is also a best-seller.

The last product that I am going to mention is my current favorite glitter liner called Starry Eyed Liner. There are many shades available, but my favorite is the one called ‘Drunk Dial’. Hahahaha. That said, it’s a wonderfully opaque color, even though it’s almost pure glitter.


The only caution that I wish to mention is when removing contact lenses and washing your face.

I wish that I could name some of the products. Can you imagine the plaque with the job title on your desk?

So I recommend a separate eye makeup remover like their ‘Antidote’ makeup remover, which is also effective for their best-selling LASH INJECTION and LASH INJECTION Pinpoint mascaras. Take care to not get any in the eyes, because you don’t want to have to suffer for beauty.

When I use my waterproof regular liquid liner, I layer it with ‘Drunk Dial’ and just wait for the complements to pour in. It’s part of my persona of glittery drag queen trapped in a sometime burlesque performer’s body.